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Business Plan and Case Study Writing

Business Plan and Case Study

What is a business plan and what does it include?

A business plan is a written document that includes your business idea, industry research, location research, market research, and marketing strategies for success. It should include what the company does, its competitive advantage in the marketplace, product or service information, and how it plans to be profitable over a 5-year period.

Components of a Business Plan:

Executive Summary

The executive summary summarizes all aspects of your business plan. This should be no more than 1 page long and must contain critical information regarding your business strategy. Note: this will be read first so make sure you catch their attention immediately!

  • Include why your customer needs your products/services and how it solves his/her problem every day.
  • Discuss the strengths and weaknesses of your competitors.
  • Outline the uniqueness of your product or service.

Business Description

In this section, you must provide a complete description of how your business operates from start to finish. You should include company goals, objectives, strategies on how to achieve these goals, and growth plans for the future.

Business Model

How will customers find out about your company? This is where you describe how you will reach your target audience. Who they are, what problems they have that you can solve with a new approach, and why they need it every day.

  • When do you plan to break even?

If there’s not going to be any immediate profit, discuss how much money needs to be invested before you can break even.

  • Outline your marketing strategies

How will you market your products/services? You should include details on how much it’s going to cost and who the target audience is.

How to write a business plan

As a student of Business, your professor will ask you to write a business plan for a company that you’re interested in. If you would like to be really prepared, here’s how:

1. Identify your market and customer base:

Consider the problem, need, or idea that you want to develop into a business. What is your ideal target audience? Men? Women? Old? Young? A single or married couple without kids? Business owners or stay-at-home moms? You should also consider their needs and interests including hobbies, activities, etc.

2. Create a SWOT analysis of your business plan:

 A SWOT analysis stands for Strengths, Weaknesses, Opportunities & Threats. If you are not very familiar with these terms yet, don’t worry! Here are a few examples:

  • Strengths: What strengths has your company had compared to the competition
  • Weaknesses: What weaknesses have your company had compared to the competition
  • Opportunities: What opportunities lay ahead for you as a business owner? Is there a new law that will benefit your company? A new customer base? This is where research plays an important role.
  • Threats: What threats do you have as a business owner? Maybe a new competitor just opened in town, or maybe the cost of producing the products/services you sell will increase. Identify these and include them in your SWOT analysis.

3. Review current financial statements of a similar business.

Look at both top and bottom lines of the financial statements. If your business is a start-up, you will likely have losses at first. Look for trends and compare these trends to figures of the current year by quarter or month if possible.

4. Research similar business’ marketing strategies:

How do they target customers? Direct mail, online advertising, print marketing? What sets them apart from their competition? How can you improve on what’s already being done?

5. Write a basic Business Plan:

Include all of this information in a well-structured basic Business Plan. You can use company templates as references, but be sure to modify them to fit your specific needs and research findings! Download the Basic business plan template here and modify it as necessary!  

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What are the benefits of having a business plan?

It lays the foundation for your business.

A well-written and complete business plan are crucial if you want to set up a successful company – it provides vital information about your organization, its operations, and the opportunities available to it.

It can secure investment:

If you need additional funding (from investors or banks), they will look closely at your business plan before deciding whether or not to grant you funds.

It helps with planning:

You can use your business plan as a template for future plans related to product development, new services offered, etc.

It motivates teams and individuals:

Sometimes people who work for a company lose motivation once they come across obstacles such as cash shortages or market downturns. Having a well-written business plan can make employees feel more secure and confident about the company’s future.

It allows you to complete your ideas in writing before beginning work.

By laying out all of your key objectives in a business plan, it helps ensure that every process is completed thoroughly.

It can give you an insight into whether or not your idea will succeed.

Even the best ideas may fail if they are not properly executed. A good business plan can allow you to identify potential problems early enough for you to overcome them by modifying your strategy.

Benefits of Our Business plan / Case Study Writing Services

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  • 24/7 Customer Support via Whatsapp, Phone, and Email
  • Writer with 10+ years field experience
  • On-time delivery guaranteed
  • 100% Original Work, Plagiarism free.
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  • Free reference page
  • 100% Confidential, Privacy guaranteed
  • No hidden charges or payment plans.

Pay once you’re satisfied! Prices are negotiable for bulk orders and longer terms. Contact us here for a quote to get the best price possible!

All our work is checked by our Quality team to ensure no copying from any source. We do not provide pre-written samples or pre-written material. Every Business Plan / Case Study we deliver is written from scratch using our professional business plan template.

We own all rights for the Written content and it cannot be re-sold under any conditions. So feel at ease that your business information will remain private and confidential! Contact us NOW to avail a discount on your first Business Plan.    

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